Sales Reps Wanted
Manufacturers / Importers
More about founder, Roger Wilson
Sales Representatives
Poor sales are often not the sales rep's fault--but usually that is where the blame falls. Often it is simply a matter of an ill-fitting match-up between the company and the rep. You cannot expect a rep to do everything--especially if your line is out of his domain.
So there is a great responsibility for manufacturers and importers to find the right rep for a product line. The question remains, what makes the right rep? The main thing that leads to trouble is hiring a rep based solely on a long sales history. This should absolutely not be the only criteria.
Time and time again we have seen companies choose a rep based only on past sales successes. While this is an important consideration, it should not be the only consideration. Sometimes a rep with a less glowing sales history, but more experience with a particular line, is preferable. Profits can actually go up in the latter case while staying at the status quo with the former.
The MRP System
Even getting a rep with a profile which matches your criteria is not enough. We will then work with you so you can express to the rep exactly what you want out of the representation. This is kind of the icing on the cake to the process. It is the combination of these two services--a database of profiles and consultation with manufacturers--which has led to the proven success of MRP.