Manufacturer Agent Reps
Manufacturers / Importers
More about founder, Roger Wilson
Sales Representatives
Manufacturer agent representatives may be the last breed of traveling salesmen. There aren't as many door-to-door vacuum salesmen anymore, but it is absolutely crucial for manufacturer agent representatives to travel in order to sell a product. This type of salesmanship takes a lot of finesse and skill.
Choosing a sales rep is as important as designing a product--a poor sales rep won't be able to sell a top-flight line. On the other hand, a great sales rep will be able to sell sand to the beach. Our job at MRP is to help manufacturers get the most out of their sales representatives.
However, even a great sales rep needs motivation. Just as manufacturers might not make the best sales reps, they don't always know how to talk to sales reps either. MRP can both find you the best sales rep for your particular product as well as give you the tools to maximize your sales force. You will see an increase in sales to retailers, catalogs, and at major trade shows.
A Knowledgeable Salesperson
Sales isn't just about your product, it's about an entire industry. A sales agent should have extensive knowledge about similar products in your industry, as well as extensive knowledge of your product line. This way the agent can reference how your product excels over similar products. Without this kind of specialized knowledge, difficult clients are unlikely to be swayed. Sales agents can even recommend a marketing plan or store display. An agent is not just a simple salesperson--and you should not take the choice of an agent lightly. Our profiles include how knowledgeable a rep is about a particular product or an industry on the whole, allowing you to make an easy yet educated decision.